In an increasingly data-driven advertising world, getting your ads in front of the right people can make all the difference. One powerful way to achieve that is through audience layering in Google Ads. By stacking …
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Tag: Users
ChatGPT search is now available to all free users
All free, logged in ChatGPT users can now search the web with ChatGPT search, OpenAI announced today. ChatGPT search is available globally to all users on every platform. What they’re saying. During a 12 Days …
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Google Search Sees UK Decline, Users Express Low Trust In AI
Google Search’s market share in the UK weakened this year, with user reach dropping to 83% from 86%, according to Ofcom’s Online Nation report. This decline comes as concerns grow over AI-powered search results, with …
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Google Rolls Out First-Party Data Solution For Analytics Users
Google Analytics launches Customer Match beta, enabling advertisers to enhance remarketing using first-party data instead of third-party cookies. Google Analytics now lets advertisers use first-party customer data to improve ad targeting. The feature automatically works …
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Google Analytics 4 (GA4) Users Report Data Collection Issues
Google Analytics 4 (GA4) users report data collection issues affecting websites globally, with many experiencing up to 50% drops in reported traffic since November 13. The problem has sparked discussions across Google’s support forums and …
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Google Gemini app now available for iPhone users
Google published a standalone Gemini app for iPhone users on iOS, which can be accessed over here in the Apple App Store. This is already available for Android devices and within the current Google app …
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A guide for new users and potential upgraders
Marketing automation platforms (MAPs) are essential for improving efficiency, personalizing customer experiences, and maximizing ROI. With the market expected to grow to $13.48 billion by 2028, businesses of all sizes are recognizing the importance of …
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WordPress Gives WP Engine Users A Reprieve
Matt Mullenweg posted on WordPress.org that WP Engine users have been granted a reprieve from the block on the WordPress plugin and theme repository until October 1st, allowing them to access updates as usual. WordPress …
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Google AI Overviews show more often to signed-in users
Google AI Overviews are triggered 10-20% less for signed-out users. While this percentage varies by industry, it is particularly noteworthy right now for ecommerce queries, which trigger AI Overviews 90% less often for signed-out users. …
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Google Users Warned Of Surging Malvertising Campaigns
Cybersecurity researchers are warning people over a troubling rise in “malvertising”—the use of online ads to deploy malware, phishing scams, and other attacks. A report from Malwarebytes found that malvertising incidents in the U.S. surged …
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