The recent TikTok ban drama in the U.S. has caused a surge in search activity as people look for answers, alternatives, and workarounds. The app temporarily shut down over the weekend and was restored after …
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TikTok restores service in the U.S., credits Trump for reprieve
TikTok is back online in the U.S. after a temporary shutdown left millions of users unable to access the app on Saturday. TikTok said it was “in the process of restoring service” yesterday afternoon and …
Continue readingTikTok advertising: A comprehensive guide
Ever since its launch, TikTok has been a dominant marketing force. Beyond its impressive reach of over 1 billion active users across 154 countries, it has proven itself as an unparalleled platform for engagement and …
Continue readingElon Musk eyes TikTok as Supreme Court decision nears
Tech billionaire Elon Musk could add TikTok to his growing digital empire, which would dramatically reshape the social media landscape and give his AI ambitions a massive data boost. Key details: Chinese officials are reportedly …
Continue readingTikTok ‘What’s Next’ Report: 10 Takeaways For Marketers
TikTok has published its annual “What’s Next” trend report, which provides a glimpse into the emerging trends and strategies that will shape the coming year. Here’s a breakdown of the key insights and takeaways from …
Continue readingTikTok takes U.S. ban challenge to the Supreme Court
TikTok today took its battle against the Protecting Americans from Foreign Adversary Controlled Applications Act to the U.S. Supreme Court, asking it to block a law that would go into effect on Jan. 19, the …
Continue readingHow To Optimize TikTok Ads After You Set Up Your Campaign
TikTok isn’t just a place for dance challenges or trendy lip-sync videos; it’s now one of the most powerful platforms for advertisers. With its unique mix of authenticity and creativity, TikTok offers marketers a golden …
Continue readingHow Gen Z is redefining discovery on TikTok, Pinterest, and beyond
When a Gen Z foodie wants the best sushi spot in town, they’re more likely to scroll TikTok than search on Google. In an era where short-form videos, influencer recommendations, and visual inspiration dominate, traditional …
Continue readingHow To Optimize TikTok Ads After You Set Up Your Campaign
TikTok isn’t just a place for dance challenges or trendy lip-sync videos; it’s now one of the most powerful platforms for advertisers. With its unique mix of authenticity and creativity, TikTok offers marketers a golden …
Continue readingYouTube Takes On TikTok With New ‘Jewels’ Tipping System
YouTube is introducing “Gifts, Powered by Jewels,” which lets people support creators during vertical livestreams. This signals YouTube’s push into the virtual gifting space that TikTok has capitalized on for years. Key Features “Gifts, Powered …
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