TikTok today took its battle against the Protecting Americans from Foreign Adversary Controlled Applications Act to the U.S. Supreme Court, asking it to block a law that would go into effect on Jan. 19, the …
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Tag: TikTok
How To Optimize TikTok Ads After You Set Up Your Campaign
TikTok isn’t just a place for dance challenges or trendy lip-sync videos; it’s now one of the most powerful platforms for advertisers. With its unique mix of authenticity and creativity, TikTok offers marketers a golden …
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How Gen Z is redefining discovery on TikTok, Pinterest, and beyond
When a Gen Z foodie wants the best sushi spot in town, they’re more likely to scroll TikTok than search on Google. In an era where short-form videos, influencer recommendations, and visual inspiration dominate, traditional …
Continue reading How To Optimize TikTok Ads After You Set Up Your Campaign
TikTok isn’t just a place for dance challenges or trendy lip-sync videos; it’s now one of the most powerful platforms for advertisers. With its unique mix of authenticity and creativity, TikTok offers marketers a golden …
Continue reading
YouTube Takes On TikTok With New ‘Jewels’ Tipping System
YouTube is introducing “Gifts, Powered by Jewels,” which lets people support creators during vertical livestreams. This signals YouTube’s push into the virtual gifting space that TikTok has capitalized on for years. Key Features “Gifts, Powered …
Continue reading TikTok ban faces uncertain future under Trump’s return
President-elect Trump reversed his 2020 stance on banning TikTok, telling supporters to “vote for Trump” if they want to “save TikTok in America.” State of play: Why we care. With 170 million U.S. users, TikTok’s …
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Building your brand on Reddit, Quora, TikTok and more
Relying solely on Google for SEO is no longer enough. Expanding your SEO efforts to platforms like TikTok, Reddit and Quora can help you reach new audiences, build brand credibility and foster authentic connections. This …
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How TikTok and YouTube’s ecommerce push redefines the search journey
The way consumers search, discover and purchase products is rapidly changing. Traditional search engines like Google have dominated this process, but the lengthy, multi-step journey often leads to drop-offs and a fragmented experience. Today’s consumers, …
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TikTok unveils 5 new advertising tools
TikTok announced new advertising solutions that aim to help brands achieve better business results. The big picture. TikTok is positioning itself as more than just an entertainment platform, emphasizing its role in driving consumer actions …
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TikTok Enters Search Ads Market in United States
TikTok is no longer just a platform for viral dances and meme-worthy content. With its latest feature, Search Ads, TikTok is positioning itself as a serious player in the world of paid search marketing. Announced …
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