[ad_1] A recent Dentsu study, in partnership with TikTok, shows that advertisers on the platform achieve strong returns on investment (ROI) for both short-term and long-term sales. The analysis (PDF link) focused on 15 brands …
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Tag: TikTok
TikTok Ban Sparks 5000% Surge In Alternative App Searches
[ad_1] The recent TikTok ban drama in the U.S. has caused a surge in search activity as people look for answers, alternatives, and workarounds. The app temporarily shut down over the weekend and was restored …
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TikTok restores service in the U.S., credits Trump for reprieve
[ad_1] TikTok is back online in the U.S. after a temporary shutdown left millions of users unable to access the app on Saturday. TikTok said it was “in the process of restoring service” yesterday afternoon …
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TikTok advertising: A comprehensive guide
[ad_1] Ever since its launch, TikTok has been a dominant marketing force. Beyond its impressive reach of over 1 billion active users across 154 countries, it has proven itself as an unparalleled platform for engagement …
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Elon Musk eyes TikTok as Supreme Court decision nears
[ad_1] Tech billionaire Elon Musk could add TikTok to his growing digital empire, which would dramatically reshape the social media landscape and give his AI ambitions a massive data boost. Key details: Chinese officials are …
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TikTok ‘What’s Next’ Report: 10 Takeaways For Marketers
[ad_1] TikTok has published its annual “What’s Next” trend report, which provides a glimpse into the emerging trends and strategies that will shape the coming year. Here’s a breakdown of the key insights and takeaways …
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TikTok takes U.S. ban challenge to the Supreme Court
[ad_1] TikTok today took its battle against the Protecting Americans from Foreign Adversary Controlled Applications Act to the U.S. Supreme Court, asking it to block a law that would go into effect on Jan. 19, …
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How To Optimize TikTok Ads After You Set Up Your Campaign
[ad_1] TikTok isn’t just a place for dance challenges or trendy lip-sync videos; it’s now one of the most powerful platforms for advertisers. With its unique mix of authenticity and creativity, TikTok offers marketers a …
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How Gen Z is redefining discovery on TikTok, Pinterest, and beyond
[ad_1] When a Gen Z foodie wants the best sushi spot in town, they’re more likely to scroll TikTok than search on Google. In an era where short-form videos, influencer recommendations, and visual inspiration dominate, …
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How To Optimize TikTok Ads After You Set Up Your Campaign
[ad_1] TikTok isn’t just a place for dance challenges or trendy lip-sync videos; it’s now one of the most powerful platforms for advertisers. With its unique mix of authenticity and creativity, TikTok offers marketers a …
Continue reading