Study - SEOPARK

AI Crawlers Account For 28% Of Googlebot’s Traffic, Study Finds

On Desember 19, 2024 By meo In Seo

A report released by Vercel highlights the growing impact of AI bots in web crawling. OpenAI’s GPTBot and Anthropic’s Claude generate nearly 1 billion requests monthly across Vercel’s network. The data indicates that GPTBot made …

Drive Over 150K A Month In Brand Search Volume: A Case Study

On Desember 8, 2024 By meo In Seo

Brand traffic converts at a higher rate, has better organic click-through-rates, and seems to have a positive impact on non-brand organic ranking. But building your brand on the SERPs is time consuming… What if you …

ChatGPT Search Shows 76.5% Error Rate In Attribution Study

On November 30, 2024 By meo In Seo

OpenAI’s ChatGPT Search is struggling to accurately cite news publishers, according to a study by Columbia University’s Tow Center for Digital Journalism. The report found frequent misquotes and incorrect attributions, raising concerns among publishers about …

LinkedIn Video Posts Generate 3X More Reach, Study Finds

On November 8, 2024 By meo In Seo

LinkedIn’s push into video content is showing results, according to new research by marketing expert Caroline Giegerich. Her analysis, published in Adweek, tests LinkedIn’s claim that video gets five times the engagement of text posts. …

Google Search Snippets Show Contradictory Information, Study Finds

On November 5, 2024 By meo In Seo

A recent investigation finds that Google’s Featured Snippets may display conflicting information from the same source material, depending on how users phrase their search queries. This raises concerns about the search engine’s ability to interpret …

Mastering Multi-Site SEO Case Study

On Oktober 23, 2024 By meo In Seo

Multi-site SEO is a complex but essential strategy for businesses managing multiple domains or subdomains. It’s not just about optimizing each site in isolation – it’s about creating a unified approach that ensures all domains …

Ad Copy Tactics Backed By Study Of Over 1 Million Google Ads

On Oktober 2, 2024 By meo In Seo

Mastering effective ad copy is crucial for achieving success with Google Ads. Yet, the PPC landscape can make it challenging to discern which optimization techniques truly yield results. Although various perspectives exist on optimizing ads, …

Review Requests Should Be Treated Like Customer Service [Data Study]

On September 25, 2024 By meo In Seo

Want to get rid of that sinking feeling of looking with envy at the high review volumes and star ratings of your top local competitors? You already know that both review count and ratings are …

Holistic Marketing Strategies That Drive Revenue [SaaS Case Study]

On September 17, 2024 By meo In Seo

Brands are seeing success driving quality pipeline and revenue growth. It’s all about building an intentional customer journey, aligning sales + marketing, plus measuring ROI. Check out this executive panel on-demand, as we show you …