[ad_1] While everyone is looking at AI Overviews, Google launched a personalized shopping experience to build a foothold in the vertical that’s the least sensitive to LLM disruption. AI could revive personalization and bring it …
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Tag: Search
Google Expands AI Overviews In Search To Over 100 Countries
[ad_1] Google expands AI-powered search summaries globally, now reaching over 100 countries with support for six different languages. Google’s AI Overviews is expanding from US-only to over 100 countries, reaching 1 billion monthly users. The …
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Google upgrades Call Ads to Responsive Search Ads format
[ad_1] Google is requiring advertisers to upgrade their call ads to responsive search ads format, mandating new requirements like landing pages and business names. The upgrade aims to enhance ad flexibility and reach while simplifying …
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Why Search Data Is Powerful Market Intelligence Data
[ad_1] Marketers work with search data every day, but we’re greatly underutilizing its potential. Let me explain. Search data can tell us all kinds of things about markets, audiences, behavior, and preferences. It’s a source …
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Google tests video-enabled shopping ads in search results
[ad_1] Google appears to be testing a new video functionality in shopping ads, featuring a play icon that changes to a “watch” button upon hover. How it works. Shopping ads display with a video play …
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Branded SEO: Mastering the Future of Search Rankings
[ad_1] If you’ve been paying attention to the chatter in the SEO space recently, you might have noticed that “brand marketing” has become cool again. Due to the Google “leaks,” many SEO pros have come …
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Google Search to drop Sitelinks Search Box
[ad_1] Google is deprecating the Sitelinks Search Box, the search box you see under some search result snippets for some categories of queries. This feature launched ten years ago and is now being dropped from …
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Google Expands Travel Feeds In Search Ads
[ad_1] Google has announced an expansion of its Travel Feeds feature for Search Ads. This update allows hotel advertisers to directly include more detailed information from their feeds in search results. A Google support page …
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Google To Retire Sitelinks Search Box In November
[ad_1] Google has announced the retirement of the sitelinks search box feature. This change, set to take effect on November 21, marks the end of a tool that has been part of Google Search for …
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Google expands Travel Feeds in Search Ads
[ad_1] Google is making Travel Feeds available to all hotel advertisers in Search Ads. This will let you showcase details like prices, dates, ratings and images. Google is also experimenting with expanding this format to …
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