If you’ve spent time in SEO forums or reading SEO blogs, you’ve probably heard someone scream, “Use schema!” like it’s the magic key to all things AI. But here’s the reality: AI-driven tools like ChatGPT …
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Digital Marketers See Schema Structured Data Shifting Beyond SEO
An interesting discussion emerged on Twitter inspired by an article written by Jono Alderson. The article proposes thinking about Schema.org structured data markup as a way for emerging AI technologies to better understand and surface …
Continue readingWhen In Your Digital Marketing Journey Should You Start Doing Schema Markup
Schema Markup is a key SEO strategy for brands that want to stay competitive in this new world of search. Implementing robust Schema Markup can enable brands to improve their SEO performance by: Helping search …
Continue readingGoogle May Unify Schema Markup & Merchant Center Feed Data
Google revealed it’s working to bridge the gap between two key product data sources that power its shopping results – website markup using schema.org structured data and product feeds submitted via Google Merchant Center. The …
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