Unlocking the Secrets of SEO
Microsoft has announced updates to Bing’s search infrastructure incorporating large language models (LLMs), small language models (SLMs), and new optimization techniques. This update aims to improve performance and reduce costs in search result delivery. In …
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Microsoft has officially removed the cache link and cache operator support from Bing Search. This comes after several months of testing, and after Google removed the cache link back in February 2024. Fabrice Canel from …
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A new study shows that Google’s AI Overviews appear in nearly half of all search results and take up to 48% of mobile screen space. Conducted by Botify and DemandSphere, the research analyzed over 120,000 …
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A new buzzword is making waves in the tech world, and it goes by several names: large language model optimization (LLMO), generative engine optimization (GEO) or generative AI optimization (GAIO). At its core, GEO is …
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Microsoft announced an update to GraphRAG that improves AI search engines’ ability to provide specific and comprehensive answers while using less resources. This update speeds up LLM processing and increases accuracy. The Difference Between RAG …
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The role of AI in SEO has kept rapidly evolving over the past few months. Google formally launched AI Overviews in May, and Bing launched its generative search pilot in July, with a full launch …
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Google appears to be testing a new video functionality in shopping ads, featuring a play icon that changes to a “watch” button upon hover. How it works. Shopping ads display with a video play icon. …
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Google expands store ratings in search results to Australia, Canada, India, and UK. Google expands store ratings in search results to more countries. Feature allows shoppers to see merchant ratings in search results. Merchants …
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Google is introducing AI-organized search results pages in the United States. The new feature, set to launch this week, returns a full page of multi-format results personalized for the searcher. Google’s announcement states: “This week, …
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Google is rolling out new Google Lens features to make visual shopping easier for users. Starting this week, users will now start to see detailed product information when using Google Lens to search. This update …
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