Three-quarters of the links cited in Google AI Overview appear in position 12 or higher in the organic search results. That’s according to a new analysis of more than 120,000 search queries from enterprise SEO …
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Tag: Rankings
How Does The Metadata On Photos Help Increase Rankings?
Our question comes from Madeline, who asked during a recent webinar: “How does the metadata on photos help increase rankings?” That’s a great question, and it’s something that is overlooked in SEO. What Is Image …
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Page-Level & Site-Wide Signals Both Matter For Rankings
Google updates search documentation to clarify how both page-level and site-wide signals influence ranking in search results. Google’s ranking systems evaluate content primarily at the page level, but site-wide signals also matter. Good site-wide signals …
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Want to improve rankings and traffic? Stop blindly following SEO tool recommendations
SEO tools can be invaluable for optimizing your site – but if you blindly follow every recommendation they spit out, you may be doing more harm than good. Let’s explore the biggest pitfalls of SEO …
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Google’s Mueller Dismisses Core Web Vitals Impact On Rankings
Google Search Advocate John Mueller has reaffirmed that Core Web Vitals are not major ranking factors, responding to data that suggested otherwise. His statements come amid growing industry discussion about the immediate impact of site …
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Branded SEO: Mastering the Future of Search Rankings
If you’ve been paying attention to the chatter in the SEO space recently, you might have noticed that “brand marketing” has become cool again. Due to the Google “leaks,” many SEO pros have come to …
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Google Says Fixing Headings Won’t Change Rankings
Google’s John Mueller answered a question on Reddit about heading elements, confirming a slight impact but downplaying its significance, saying a lot about how Google uses headings. Hierarchical Heading Structure Hierarchical and hierarchy in the …
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Google Says Title Tags “Maybe” Impact Rankings
Google’s John Mueller offered a surprising explanation about the ranking impact of title tags. His answer challenged the SEO belief that title tags are a critical ranking factor and clarified their actual role. Mueller also …
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