Google announced plans for a new Dating and Companionship Ads policy. It will start in March. The new policy requires advertisers to obtain certification before running ads related to dating or companionship on Google Ads. …
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Google adds FAQs on site reputation abuse policy
Google has updated its latest blog post, the one about expanding its site reputation abuse policy, with several frequently asked questions. The questions can be found over here and they cover what is third-party content, …
Continue readingGoogle Announces New ‘Dating & Companionship’ Ads Policy
Google announced it will launch a new Dating and Companionship Ads policy and certification program on March 4. This update aims to improve oversight of dating ads on Google’s advertising platforms. New Policy Highlights Advertisers …
Continue readingGoogle’s site reputation abuse policy is a band-aid for a bullet wound
Google’s updated site reputation abuse policy attempts to tackle a growing issue in search: large, authoritative sites exploiting their domain strength to rank for content they don’t own or create. While the policy is a …
Continue readingGoogle site reputation abuse policy now includes first-party involvement or oversight of content
Google has updated its site reputation abuse policy to no longer say that first-party involvement or oversight of content is excluded from this policy when those sites use third-party content to exploit its search rankings. …
Continue readingGoogle Strengthens Policy Against Site Reputation Abuse
Google has issued new clarification for its site reputation abuse policy, which was launched earlier this year. It targets “parasite SEO” practices where websites leverage established domains to manipulate search rankings through third-party content. Chris …
Continue readingGoogle cracks down on ad policy violators with harsh new penalties
Google is set to update its third-party policy in November 2024, introducing severe consequences for those enabling significant or sustained policy violations. Details: New penalties target third parties that enable significant or sustained policy violations …
Continue readingGoogle Ads announces 11-year data retention policy
Google Ads is set to implement a new data retention policy, limiting historical data access to 11 years. As data privacy concerns continues to grow, tech companies may need to adjust their data retention policies. …
Continue readingGoogle Updates Robots.txt Policy: Unsupported Fields Are Ignored
Google limits robots.txt support to four fields, clarifying its stance on unsupported directives. Google only supports four specific robots.txt fields. Unsupported directives in robots.txt will be ignored. Consider auditing your robots.txt files in light of …
Continue readingGoogle Updates Their Spam Policy Documentation
Google updated their spam documentation, adding a new definition of site reputation abuse as the largest single change, followed by additional information about manual action consequences. The remaining updates are a content refresh aimed at …
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