Robots.txt just turned 30 – cue the existential crisis! Like many hitting the big 3-0, it’s wondering if it’s still relevant in today’s world of AI and advanced search algorithms. Spoiler alert: It definitely is! …
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Tag: guide
Cross-Channel Remarketing Campaigns: A Complete Guide
In a perfect world, consumers would purchase after just one interaction with a brand. The reality is, we don’t live in a perfect world. Unfortunately, many brands believe that building the perfect campaign structure, having …
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Getting Started In International SEO: A Quick Reference Guide
In today’s interconnected digital world, international SEO is no longer optional for businesses with global ambitions – it is essential. The potential to reach diverse markets and accelerate growth through optimized online presence in different …
Continue reading Getting Started In International SEO: A Quick Reference Guide
In today’s interconnected digital world, international SEO is no longer optional for businesses with global ambitions – it is essential. The potential to reach diverse markets and accelerate growth through optimized online presence in different …
Continue reading
A Guide To 301 Vs. 302 Redirects For SEO
When managing a website, choosing the right type of redirect is crucial for ensuring a smooth user experience and maintaining SEO performance. While there are multiple ways to redirect a webpage, the two most common …
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The SEO Agency Guide To Efficient WordPress Hosting
This post was sponsored by Kinsta. The opinions expressed in this article are the sponsor’s own. Managing client sites can quickly become costly in terms of time, money, and expertise, especially as your agency grows. …
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An in-depth guide to technical SEO optimization
Technical SEO refers to any behind-the-scenes website optimizations that make it easier for search engines to discover, crawl, index, and render pages on your website more effectively. Like any other website optimization, the goal of …
Continue reading A Guide To 301 Vs. 302 Redirects For SEO
When managing a website, choosing the right type of redirect is crucial for ensuring a smooth user experience and maintaining SEO performance. While there are multiple ways to redirect a webpage, the two most common …
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A guide for new users and potential upgraders
Marketing automation platforms (MAPs) are essential for improving efficiency, personalizing customer experiences, and maximizing ROI. With the market expected to grow to $13.48 billion by 2028, businesses of all sizes are recognizing the importance of …
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The ultimate guide to HTTP headers for SEO
When it comes to optimizing your website for search engines, every detail matters — including the HTTP headers. But what exactly are HTTP headers, and why should you care? HTTP headers allow the browser and …
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