Unlocking the Secrets of SEO
In a recent interview with Aleyda Solis, Google’s Search Liaison, Danny Sullivan, discussed the company’s approach to ranking smaller websites versus larger brands. This topic has long been a point of contention, with concerns that …
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Google concluded its defense in the Department of Justice’s lawsuit over its advertising technology, making its case for why the DOJ’s claims miss the mark. Even though Nobel Prize-winning economist Paul Milgrom provided supportive testimonies, …
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Google’s Danny Sullivan explained the recent update, addressing site recoveries and cautioning against making radical changes to improve rankings. He also offered advice for publishes whose rankings didn’t improve after the last update. Google’s Still …
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Publishers impacted by recent Google algorithm updates might never fully recover to previous traffic levels. That’s one thing that stood out to me in a newly published interview with Google Search Liasion Danny Sullivan, conducted …
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Since its U.S. launch in May, Google’s AI Overviews feature has created controversy among news publishers. The generative search tool attempts to directly answer queries by synthesizing information from web sources into AI-generated overviews. While …
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Google announced a new feature for Gemini AI called Gems that are pre-defined specialized experts to help users code, coach, create content, brainstorm and handle other tasks. Gems will soon roll out with premade experts and …
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Google announced that images in the AVIF file format will now be eligible to be shown in Google Search and Google Images, including all platforms that surface Google Search data. AVIF will dramatically lower image …
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Google’s legal troubles appeared to worsen yesterday as the judge of the adtech antitrust trial delivered sharp criticism of the tech giant, signaling possible consequences for its business practices. What happened: During the pre-trial motion …
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Google significantly revamped its documentation about ranking pages that contain video content. While the changelog lists three areas that changed, a review of the content provides a case study of four considerations for digital marketers …
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Google recently rolled out two changes that affected website rankings: the August 2024 core update and a fix for a separate ranking problem. These happened around the same time, making it tricky for SEO experts …
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