Google has updated its latest blog post, the one about expanding its site reputation abuse policy, with several frequently asked questions. The questions can be found over here and they cover what is third-party content, …
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Google Uses About 40 Signals To Determine Canonical URLs
In a recent episode of Google’s Search Off the Record podcast, Allan Scott from the “Dups” team explained how Google decides which URL to consider as the main one when there are duplicate pages. He …
Continue readingGoogle November 2024 core update rollout is now complete
Google’s November 2024 core update is now done rolling out, a Google spokesperson told us. It started on November 11, 2024 and completed about 24 days later on December 5, 2024. This update was a typical core update where …
Continue readingGoogle Warns Of Duplicate Content “Black Holes” Caused By Error Pages
Google’s “Search Off the Record” podcast recently highlighted an SEO issue that can make web pages disappear from search results. In the latest episode, Google Search team member Allan Scott discussed “marauding black holes” formed …
Continue readingHow to search Google by date with before: and after: search commands
Want to filter results before, or after a set date, or even a desired date range? There’s a Google search operator to help you do just that. The “before:YYYY-MM-DD” and “after:YYYY-MM-DD” search operator commands yield …
Continue readingGoogle Announces New ‘Dating & Companionship’ Ads Policy
Google announced it will launch a new Dating and Companionship Ads policy and certification program on March 4. This update aims to improve oversight of dating ads on Google’s advertising platforms. New Policy Highlights Advertisers …
Continue readingGoogle Analytics enhances remarketing with Customer Match integration
Google launched Customer Match for Google Analytics audiences. This new feature will help you expand reach and improve your remarketing campaigns. By integrating first-party customer data into the remarketing process, Google aims to improve the …
Continue reading15% of Google searches are driven by only 148 terms
A mere 148 keywords account for 15% of all Google searches. That’s just one of many striking insights from a new analysis of nearly 332 million queries for more than 320,000 unique query terms released …
Continue readingWhy Is Google Losing Market Share In The EU?
Most marketers don’t realize that Google has been losing search market share in EU countries. Image Credit: Kevin Indig The drop in market share comes at a time when Google’s business is under siege: The …
Continue readingGoogle Chrome site engagement service metrics
Google’s browser, Chrome, has a method to check to see how engaged you are with the websites you most visit. It is called the Chrome site engagement services and it primarily scores the websites by …
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