In an increasingly data-driven advertising world, getting your ads in front of the right people can make all the difference. One powerful way to achieve that is through audience layering in Google Ads. By stacking …
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Tag: Google
New in Google Demand Gen Ads: Automatically create short videos
Google Ads is launching a new video enhancement feature for Demand Gen campaigns. The update automatically creates shorter versions of existing video ads to better engage diverse audiences. Details: The enhancement will automatically generate condensed …
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Google Sitelinks Algorithm Bug Shows Wrong Links
Google’s search algorithms are showing multiple languages in the sitelinks for Google Search Console. Regardless of whether this is new or not, it may give an idea of how the underlying algorithm evaluates a website …
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Google News automated publication pages to start in March
Google will soon fully transition to automatically generated publication pages next month, in March. Back in April 2024, Google told us Publisher Center will soon stop allowing you to add publications and now this is …
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Is Google biased? An SEO veteran’s perspective
One question that we’ve been hearing over and over again since the 2016 election is: Is Google biased? There are no shortages of opinions. Sundar Pichai went before Congress in 2018 and swore under oath, …
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Google Confirms Business Profile Reviews Outage
Google confirmed an outage in business profile reviews that has resulted in missing reviews for many local business profiles and is working toward fixing the problem. Google Business Profile Google Business Profiles are a way …
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Google bug cause reviews to drop out of local listings
If you noticed that your local business listing on Google is showing fewer reviews, you are not alone. Since Friday, tons of reviews have been disappearing from the local listings within Google Search and Google …
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New Google Ads prediction model scores landing page navigation
Google introduced a new prediction model to better evaluate the quality of landing page experiences for search ads. This update is designed to reduce frustrating ad experiences and make it easier for users to find …
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Google algorithm changes blamed for 50% traffic drop to news site the Sun
UK news site the Sun ended 2024 by losing half of its audience, due in part to “algorithm changes at certain platforms,” according to the latest earnings report from parent company News Corp. On the …
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Google Market Share Slips, AI Referrals & Regional Search Engines Rise
Google leads organic search with 94.8% traffic, but AI tools and smaller engines show growing competition. Google still dominates with 94.8% organic traffic. AI tools like ChatGPT are gaining traction in referrals. Bing …
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