[ad_1] Google Business Profiles (GBP) are one of the best ways for a local merchant to get online exposure. But before your GBP becomes visible to the public, you must verify it by clicking on …
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Tag: Google
Google Users Warned Of Surging Malvertising Campaigns
[ad_1] Cybersecurity researchers are warning people over a troubling rise in “malvertising”—the use of online ads to deploy malware, phishing scams, and other attacks. A report from Malwarebytes found that malvertising incidents in the U.S. …
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Google Ads to deprecate enhanced CPC for Search and Display Ads
[ad_1] Google Ads will phase out the option to use enhanced cost-per-click (eCPC) for new Search and Display campaigns starting in October. Key dates: October: eCPC option removed for new campaigns. March 2025: All remaining …
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Why Google Indexes Blocked Web Pages
[ad_1] Google’s John Mueller answered a question about why Google indexes pages that are disallowed from crawling by robots.txt and why the it’s safe to ignore the related Search Console reports about those crawls. Bot …
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Google Ads won’t appear on parked domains for new accounts by default
[ad_1] Google Ads will automatically opt new accounts out of serving ads on parked domains, starting in October. A parked domain is basically a placeholder web address. It’s been registered, but typically it has little …
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Google May Unify Schema Markup & Merchant Center Feed Data
[ad_1] Google revealed it’s working to bridge the gap between two key product data sources that power its shopping results – website markup using schema.org structured data and product feeds submitted via Google Merchant Center. …
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Google Ads adds ‘Unintended Consequences’ to Insights
[ad_1] Google Ads rolled out a new feature under its Insights page called Unintended Consequences. This card is designed to alert you about potential issues within your campaigns, such as ads being displayed to irrelevant …
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Google Ads tightens rules on Gambling Certification recertification
[ad_1] Google Ads will enforce stricter rules starting in November under its Circumventing Systems policy, specifically targeting advertisers in the Gambling and Games sector. Advertisers with a Gambling and Games certification must undergo recertification if …
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Google Confirms It’s Okay To Ignore Spam Scores
[ad_1] Google’s John Mueller answered a Reddit question about how to lower a website’s spam score. His answer reflected an important insight about third-party spam scores and their relation to how Google ranks websites. What’s …
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Is it time to rethink your Google Ads strategy?
[ad_1] Product-focused, keyword-only campaigns are a common type of campaign used in Google Ads. If you sell vintage T-shirts for women, you might set up standalone keyword campaigns based on the keyword “vintage T-shirts women.” …
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