As of a few days ago, Google now allows advertisers to use fingerprinting to track users across devices and websites, collecting data points like IP addresses, operating system details, and screen resolution. Why we care. …
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Tag: Google
Google Answers Whether Audio Versions Of Blog Posts Help SEO
Google’s Martin Splitt answers whether adding an audio version of a blog article will impact the page’s search ranking. Adding audio to blog posts won’t boost SEO directly. Audio enhances user experience and accessibility. Happy …
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Google Display & Video 360 API gets major update
Google announced the public beta of Display & Video 360 API v4 last week, alongside significant updates to v3. Key changes in v4. Mandatory optimization objective field for new insertion orders Removal of Campaign and …
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Google Ads tests ‘Advanced Plans’ feature for budget optimization
A new “Advanced Plans” section within Google Ads’ Reach Planner tool was spotted by digital marketing expert Brent Neale. How it works. Advanced Plans suggests a mix of ad types based on advertisers’ goals, creating …
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Google Reveals How It Prefetches Search Results For Faster Loading
Google has shared new details on how it uses the Speculation Rules API to speed up clicks on search results. When searching in Chrome, Google preloads parts of a webpage before you click, leading to …
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Google tightens Customer Match data rules in major privacy update
Google is capping Customer Match list durations at 540 days, a significant shift that could impact advertisers’ targeting strategies and campaign performance. By the numbers: New maximum duration: 540 days Implementation date: April 7, 2025 …
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Google confirms most review count bugs fixed but some still to go
Google had this really visible bug over the past week, where the number of reviews shown on a Google Business Profile, was showing fewer reviews than it should have. In short, Google was not adding …
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Google Rolls Out ‘Veo 2’ Video Generation For YouTube Shorts
YouTube upgrades Dream Screen with Google’s Veo 2 video generation model, enabling faster AI-generated backgrounds and standalone clips. YouTube has upgraded Dream Screen with Veo 2 AI model for better video generation. The feature enables …
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Google tackles key Performance Max concerns in FAQ
Google released comprehensive answers to the most frequent questions about Performance Max, based on feedback from webinars, advertiser roundtables, and account team interactions. The big picture. Performance Max has become a central piece of Google’s …
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Google Reassures That #Anchor URLs In GSC Are Okay
[*]Google’s John Mueller explained why Google Search Console sometimes shows URLs with hashtags in performance reports and clarified that there’s no need to be concerned that that the wrong URLs are being indexed. URLs With …
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