Google Ads is set to implement a new data retention policy, limiting historical data access to 11 years. As data privacy concerns continues to grow, tech companies may need to adjust their data retention policies. …
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What The Google Antitrust Verdict Could Mean For The Future Of SEO
In August 2024, Google lost its first major antitrust case in the U.S. Department of Justice vs. Google. While we all gained some interesting insights about how Google’s algorithm works (hello, NavBoost!), understanding the implications …
Continue readingGoogle is making a major change to Local Service Ads
Businesses will soon need a Google Business Profile (GBP) to continue running Local Service Ads (LSAs) and displaying customer reviews. This change tightens the integration of LSAs and GBPs, with Google positioning the Business Profile …
Continue readingGoogle calls out DOJ’s ‘radical’ proposed breakup plan
Google today pushed back on “radical and sweeping proposals” from the U.S. Department of Justice (DOJ) in its ongoing antitrust lawsuit over Google’s illegal search monopoly. These proposals are the latest developments in a lengthy …
Continue readingGoogle Expands Store Ratings In Search Results To New Markets
Google expands store ratings in search results to Australia, Canada, India, and UK. Google expands store ratings in search results to more countries. Feature allows shoppers to see merchant ratings in search results. Merchants …
Continue readingGoogle Search expands Store ratings to more countries
Google Search is rolling out Store ratings to more countries, the company announced today. Store ratings have been available for US searchers for years, and are now expanding to Australia, Canada, India and the United …
Continue readingGoogle Product Studio launches AI-generated video creation tool
Google is rolling out in Product Studio within Google Merchant Center, the ability to use its video generation tool. This is powered by Google’s generative AI tools, to help merchants quickly and efficiently create videos …
Continue readingGoogle Merchant Center To Integrate Amazon For Shipping Data
Google integrates Amazon MCF with Merchant Center, offering improved shipping data display and potential boost in ad performance. Google is integrating Amazon MCF with Merchant Center. The update aims to improve shipping data …
Continue readingGoogle Updates Robots.txt Policy: Unsupported Fields Are Ignored
Google limits robots.txt support to four fields, clarifying its stance on unsupported directives. Google only supports four specific robots.txt fields. Unsupported directives in robots.txt will be ignored. Consider auditing your robots.txt files in light of …
Continue readingGoogle Rolls Out AI-Organized Search Results Pages
Google is introducing AI-organized search results pages in the United States. The new feature, set to launch this week, returns a full page of multi-format results personalized for the searcher. Google’s announcement states: “This week, …
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