Google’s Search Central team has released a new video in its “SEO Made Easy” series. In it, Search Advocate Martin Splitt addresses common concerns about duplicate content and provides practical solutions for website owners. Key …
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Tag: Content
How to brief a content creator effectively for social search marketing
Getting the best out of a content creator partnership for social search starts with a strong brief. Without clear, actionable guidelines, even the best creators can miss the mark, leading to off-tone content that lacks …
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What makes content go viral, backed by research
What makes content go viral? According to our latest research, the key lies in triggering specific emotions, publishing at the right time and telling stories that resonate. By understanding the emotional drivers behind viral content, …
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5 Ahrefs AI Features To Automate Your Content & SEO Workflows
This post was sponsored by Ahrefs. The opinions expressed in this article are the sponsor’s own. Having the right SEO AI tools in your martech stack can help you: Streamline your content production. Automate complex …
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How content is critical to a winning ecommerce strategy
Online success hinges on making it fast and easy for users to find what they’re looking for. Shifting channels, evolving consumer expectations, and technologies like AI require teams to be more dynamic than ever. Every customer experience …
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Google’s Answer on Ideal Content Length for SEO
Google’s John Mueller answered a question on LinkedIn about the ideal content length for performing well on Google. Participants in the discussion pressed for specifics, raised concerns about being SERP-blocked by Reddit, and suggested that …
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Strategic content planning for SEO
A strong SEO strategy relies on a well-rounded content mix. MoreVisibility’s comprehensive guide on content marketing strategy emphasizes the importance of aligning your content with audience needs and business goals. Your Content Marketing Blueprint dives …
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How To Get Quality SEO Content Out Of Generative AI [Checklist]
This post was sponsored by DAC Group. The opinions expressed in this article are the sponsor’s own. With its ability to rapidly produce content at scale, generative AI has quickly become a pivotal content creation …
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Google Discover disruption, not showing new content?
Does the content in Google Discover seem dated? Many people seem to be having this issue with Google Discover, though it is unclear how widespread it is. Why we care. Google Discover can drive good …
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Google’s AI Overviews Avoid Political Content, New Data Shows
Study reveals Google’s cautious approach to AI-generated content in sensitive search results, varying across health, finance, legal, and political topics. Google shows AI Overviews for 50% of YMYL topics, with legal queries triggering them most …
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