The traditional marketing funnel doesn’t reflect how users actually search and engage with content today—and it’s hurting your SEO. With access to more data than ever before, marketers now have a better framework for driving …
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Tag: Chavira
Think spiderwebs, not funnels for remarkable SEO results by Edna Chavira
The concept of the funnel is so fundamental to digital marketing, it’s hard to imagine a world where it doesn’t serve as the go-to metaphor for lead generation and capture. There’s only one problem: it …
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