Welcome back to our series on getting started with value-based bidding for lead gen marketers! We’ve discussed evaluating whether it makes sense for your business, setting your data strategy, and assigning the right values for …
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Tag: Bid
Tips For Effective Google Shopping Bid Management
Google Shopping ads can be a powerful revenue driver – but to get the most out of it, you need to master bid management. Whether you’re an in-house marketer or working at an agency, effective …
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