AI Overviews are the most significant SEO change agent since mobile – maybe ever. Until now, we’ve lacked a representative data set to thoroughly analyze how AIOs (AI Overviews) work. Thanks to exclusive data from Surfer, …
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Tag: analysis
How to do PPC competitor analysis
Knowing what is going on with your PPC efforts is as important as knowing what your competitors are doing. Monitoring your competitors’ activities can help you capitalize on their weaknesses, draw inspiration from their strengths …
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Early Analysis & User Feedback
OpenAI, the company behind ChatGPT, has introduced a prototype of SearchGPT, an AI-powered search engine. The launch has sparked considerable interest, leading to discussions about its potential to compete with Google. However, early studies and …
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11 Ways To Do SEO Content Research Beyond Competitor Analysis
Early SEO milestones might be easy, but scaling the results needs an upgraded approach. What could that look like? Like startups that come up with a solid niche idea and compete significantly with larger companies, …
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