Google’s John Mueller answered a question the question of how long it takes for SEO to work and what it means if rankings don’t change after a year. Sometimes best practices doesn’t work and John …
Continue readingGoogle adds generative AI insights, shopping ad campaign goals
Add Search Engine Land to your Google News feed. New on Search Engine Land About the author Anu Adegbola has been Paid Media Editor of Search Engine Land since 2024. She covers paid search, paid …
Continue readingWordPress Translation Plugin Vulnerability Affects +1 Million Sites
A critical vulnerability was discovered in the WPML WordPress plugin, affecting over a million installations. The vulnerability allows an authenticated attacker to perform remote code execution, potentially leading to a total site takeover. It is …
Continue readingGoogle removes Auction Insights from Looker Studio
Google Ads users no longer have access to Auction Insights fields in new data sources within Looker Studio. Existing data sources will lose this access on Sept. 23. Why we care. Auction Insights provides critical …
Continue readingGoogle On YouTube “Cannibalization” Of Web Content
Google’s Martin Splitt answered a question in the SEO Office Hours podcast about whether reproducing YouTube video content into text on a web page would be seen as duplicate content and have a negative impact …
Continue readingGoogle introduces YouTube creator-based audience targeting
Google Ads now allows advertisers to create remarketing lists based on viewers of specific YouTube creator videos, unlocking new possibilities for targeted campaigns. Previously, advertisers could only create remarketing lists based on viewers’ interactions with …
Continue readingGoogle Updates ProfilePage Structured Data Documentation
Google updated their documentation for the profile page structured data, a structured data that all creators including recipe bloggers can use and become eligible for enhanced listings in the search results. What is ProfilePage Structured …
Continue readingA model for agency success
Agencies have several teams, some of which are formed over the years and some that come together quickly as new hires join and new clients are onboarded. Agency teams include executive leadership, marketing channel leaders …
Continue readingGoogle To Replace Classic Merchant Center By September
Google to replace Merchant Center with new version by September, introducing AI tools and unified management for online and local listings. Google will replace classic Merchant Center with Merchant Center Next by September. …
Continue readingGoogle Search may now use OG title for title links
Google Search updated its search documentation to reserve the right to use the OG title meta data for your title link in the Google Search results. That adds a ninth source Google may pull from …
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