When Google Voice was released in 2012, and then Amazon Alexa was released in 2014 voice search was expected to be highly influential. Voice search didn’t quite take off in an industry-shaking way. But, as …
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ChatGPT & AI Tools Gain Ground In Search Market
A new study by Previsible reveals significant changes in search behavior, with AI language models (LLMs) gaining traction as referral traffic sources. The analysis of over 30 websites shows Perplexity and ChatGPT emerging as alternatives …
Continue readingMullenweg Pauses WordPress Services – Hopes To Reopen Next Year
Matt Mullenweg announced the abrupt pause in services offered by WordPress.org, affecting plugin submissions, reviews, theme submissions, and additions to the photo directory. He offers to keep providing these services to WP Engine, citing the …
Continue readingGoogle December 2024 core update was more volatile than last
Google’s December 2024 core update started December 12, 2024 and completed about 6 days later on December 18, 2024. As a reminder, every core update that Google confirms means that the ranking changes from the core …
Continue readingTop 10 Emotionally Engaging Holiday Ads Of 2024
The most emotionally engaging ad of the 2024 holiday season is a Teleflora ad featuring a hospitalized boy and a magical snowman. According to research by DAIVID, the ad inspired the highest levels of positivity …
Continue readingWordPress Vs. Squarespace – Which One Is Better?
WordPress and Squarespace both provide tools to create professional, visually appealing websites suited to ecommerce, article publishing, and corporate and non-profit needs. What should you consider when choosing between them? Let’s identify the key differences …
Continue readingGoogle files its proposed remedies in DOJ’s monopoly case
Google was required to file its proposed remedies over the antitrust lawsuit with the Department of Justice. Google was clear in its blog post that it disagrees with the DOJ but it has to legally …
Continue readingGoogle Offers To Loosen Search Engine Deals In Antitrust Response
Google has submitted its proposal to address the Department of Justice’s (DOJ) antitrust lawsuit, which accuses the company of monopolistic practices in search. Google disagrees with the court’s initial decision and plans to appeal. However, …
Continue readingUnderstanding media ownership and trust
In 12 years of overseeing Fractl’s digital PR team, this year, I saw an unprecedented number of brands blacklisting publishers and aggressively removing political campaign data. A few weeks ago, I lurched forward on my …
Continue readingYoast Co-Founder Calls For WordPress Leadership Change
Joost de Valk, co-founder of the Yoast SEO plugin, called for a change in WordPress governance that removes Mullenweg as the sole decision maker, offering to lead the transition to a more democratic and diverse …
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