Google announced plans for a new Dating and Companionship Ads policy. It will start in March. The new policy requires advertisers to obtain certification before running ads related to dating or companionship on Google Ads. …
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Kategori: Seo
Google Rolls Out One-Click Event Tracking In GA4
Google simplifies analytics tracking with new one-click key event features in GA4, powered by machine learning. Google released one-click event tracking in GA4 with two features: “Mark as key event” and “Create key event.” Machine …
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What you need to know in 2025
Crawl budget is a common source of concern and confusion in SEO. This guide will explain everything you need to know about crawl budget and how it may impact your technical SEO efforts in 2025. …
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Search Will Change Profoundly In 2025
Sundar Pichai, Google’s CEO, was interviewed by Andrew Ross Sorkin at the New York Times DealBook Summit, where he discussed what to expect from Google Search in 2025 but also struggled to articulate Google’s concern …
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Google adds FAQs on site reputation abuse policy
Google has updated its latest blog post, the one about expanding its site reputation abuse policy, with several frequently asked questions. The questions can be found over here and they cover what is third-party content, …
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Focus On Field Data For Core Web Vitals
Google stresses the importance of using actual user data to assess Core Web Vitals instead of relying only on lab data from tools like PageSpeed Insights (PSI) and Lighthouse. This reminder comes as the company …
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Search will profoundly change in 2025
Buckle up, again? Google Search will continue to change profoundly in 2025, according to Alphabet/Google CEO Sundar Pichai, who was interviewed during the 2024 New York Times DealBook Summit. Google Search in 2025. Typically elusive …
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How To Optimize TikTok Ads After You Set Up Your Campaign
TikTok isn’t just a place for dance challenges or trendy lip-sync videos; it’s now one of the most powerful platforms for advertisers. With its unique mix of authenticity and creativity, TikTok offers marketers a golden …
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A guide to creating short-form videos
Video content is everywhere, but SEO-savvy short-form videos are rare. Thanks to platforms like TikTok, Instagram Reels and YouTube Shorts, these bite-sized videos, typically 15 seconds to two minutes long, strive to capture attention quickly …
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Google Uses About 40 Signals To Determine Canonical URLs
In a recent episode of Google’s Search Off the Record podcast, Allan Scott from the “Dups” team explained how Google decides which URL to consider as the main one when there are duplicate pages. He …
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