Automattic’s Response To WP Engine Lawsuit Reframes Narrative

Automattic’s Response To WP Engine Lawsuit Reframes Narrative

Accusation Of Trademark Infringement

The motion to dismiss filed by Mullenweg and Automattic accuse WP Engine of trademark infringement, a claim that has been at the heart of of Mullenweg’s dispute, which the legal response says is a dispute that Mullenweg attempted to amicably resolve in private.

The legal document asserts:

“In 2021, for the first time, WP Engine incorporated the WordPress trademark into the name of its own product offering which it called “Headless WordPress,” infringing that trademark and violating the express terms of the WordPress Foundation Trademark Policy, which prohibits the use of the WordPress trademarks in product names. And, over time, WP Engine has progressively increased its use and prominence of the WordPress trademark throughout its marketing materials, ultimately using that mark well beyond the recognized limits of nominative fair use.”

What Triggered The Dispute

The defendants claim that WP Engine benefited from the open source community but declined to become an active partner in the open source community. The defendants claim that they tried to bring WP Engine into the community as part of the symbiotic relationship but WP Engine refused.

The motion to dismiss is interesting because it first argues that WP Engine didn’t have an agreement with Automattic for use of the WordPress trademark nor did it had an agreement for the rights to have access to WordPress resources. Then it shows how the defendants tried to reach an agreement and that it was WP Engine’s refusal to “meaningfully give back to the WordPress community” and come to an agreement with Automattic is what triggered the dispute.

The document explains:

“Matt has attempted to raise these concerns with WP Engine and to reach an amicable resolution for the good of the community. In private, Matt also has encouraged WP Engine to give back to the ecosystem from which it has taken so much. Preserving and maintaining the resources made available on the Website requires considerable effort and investment—an effort and investment that Matt makes to benefit those with a shared sense of mission. WP Engine does not
embrace that mission.

WP Engine and Silver Lake cannot expect to profit off the back of others without carrying some of the weight—and that is all Matt has asked of them. For example, Matt suggested that WP Engine either execute a license for the Foundation’s WordPress trademarks or dedicate eight percent of its revenue to the further development of the open source WordPress software.”

Mullenweg Had Two Choices

The above is what Mullenweg and Automattic claim is at the heart of the dispute, the unwillingness of WP Engine to reach an agreement with Automattic and become a stronger partner with the community. The motion to dismiss say that WP Engine’s refusal to reach an agreement left Mullenweg few choices of what to do next, as the motion explains:.

“When it became abundantly clear to Matt that WP Engine had no interest in giving back, Matt was left with two choices: (i) continue to allow WP Engine to unfairly exploit the free resources of the Website, use the WordPress and WooCommerce trademarks without authorization, which would also threaten the very existence of those trademarks, and remain silent on the negative impact of its behavior or (ii) refuse to allow WP Engine to do that and demand publicly that WP Engine do more to support the community.”

Disputes Look Different From Each Side

Matt Mullenweg and Automattic have been portrayed in an unflattering light since the dispute with WP Engine burst into public. The motion to dismiss communicates that Mullenweg’s motivations were in defense of the WordPress community, proving that every dispute looks different depending on who is telling the story. Now it’s up to the judge to decide.

Featured Image by Shutterstock/santypan

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