Are you tired of your email campaigns falling short? It’s time to level up your game! Join us for our upcoming webinar, Mastering Email Campaign Execution, where we’ll dive deep into the strategies and technologies …
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Data Confirms Disruptive Potential Of SearchGPT
Researchers analyzed SearchGPT’s responses to queries and identified how it may impact publishers, B2B websites, and e-commerce, discovering key differences between SearchGPT, AI Overviews, and Perplexity. What is SearchGPT? SearchGPT is a prototype natural language …
Continue readingGoogle SA360 now supports Microsoft automated bidding
Google is launching a beta program that allows advertisers to activate Microsoft automated bidding within Search Ads 360 bid strategies. Why we care. Enterprise advertisers can now optimize their campaigns across multiple search engines more …
Continue readingHow CTV Fits Into Digital Marketing During Holiday Season
Trends for holiday season planning have shifted over the years, and different brands define “the holidays” in different ways. Retailers are keen to get as much out of holidays as possible. But the holidays come …
Continue readingHow to use Google Search Console to unlock easy SEO wins
SEO can seem overwhelming, with so much information and numerous tools available. In less experienced hands, the masses of recommendations from these tools can often waste a lot of time while delivering little in the …
Continue readingSimplifying Google Updates And Communications For C-Level Stakeholders
Google updates can cause uncertainty, confusion, and fear amongst non-SEO and non-marketing business stakeholders. As an industry, we like to fixate on the winners and losers of any given update, and typically, websites (and categories) …
Continue readingImprove your website’s accessibility in just three months
Ensuring your website and digital content are accessible is an often-overlooked brand strategy. However, a perfect web-accessibility implementation doesn’t need to be perfect from the start. Join us for “Achieve Near-Perfect Accessibility,” and discover how …
Continue reading13 Steps To Boost Your Site’s Crawlability And Indexability
One of the most important elements of search engine optimization, often overlooked, is how easily search engines can discover and understand your website. This process, known as crawling and indexing, is fundamental to your site’s …
Continue readingGoogle Ads removes Audience Recommendations?
Advertisers aren’t seeing the audience recommendations feature from the Insights tab, a move that removes automated suggestions for targeting specific audiences. August 20th update. Google has given a statement mentioning another reporting glitch: “Audience Insights …
Continue readingGoogle Offers Solutions for Inaccurate Product Pricing In Search
In the latest edition of Google’s SEO office-hours Q&A video, Senior Search Analyst John Mueller addressed concerns about inaccurate prices in search results. His advice may be helpful if you’re having similar problems with Google …
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