[ad_1] LinkedIn now offers email analytics for newsletters, providing data on email sends and open rates. LinkedIn added new email metrics for newsletter publishers. New data include emails sends and open rates. LinkedIn notes …
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Top 4 PPC mistakes and how to fix them
[ad_1] PPC marketing has the power to drive massive traffic and conversions – but one wrong move can drain your budget fast. Many marketers unknowingly make costly mistakes due to hidden platform settings, human error, …
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A Google Ads Guide To Detecting And Preventing Click Fraud In Lead Generation
[ad_1] Click fraud in lead generation can drain your marketing budget and corrupt your data, leading to misguided strategic decisions. While automated detection tools serve as a first line of defense, relying solely on them …
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YouTube Lets Channels Pay To Boost Shorts Videos
[ad_1] YouTube introduces the ability to promote Shorts videos, letting channels get short-form content in front of more viewers. YouTube now lets creators promote Shorts. Promoted Shorts target viewers likely to engage with the …
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How Brands Are Measuring Social Media Impact In 2025
[ad_1] Social media marketing metrics look vastly different today than they did even a few years ago. Numbers used to define social success – the more likes, shares, and followers, the better. Yet, numbers are …
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How To Manage Multiple Websites On WordPress
[ad_1] WordPress is the most popular content management system (CMS) in the world. Many sites worldwide use it for good reasons: It extensibility means that you can build more than just a website; its open-source …
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The Impact Of AI Overviews On SEO [Analysis Of 19 Studies]
[ad_1] Keeping pace with AI is exhausting and overwhelming – and so important. To quench my own curiosity and make life easier for you, I’ve spent hours reading 19 original analyses of AI Overviews (AIOs). …
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How To Drive Google Shopping Growth With Only One Of Each Product
[ad_1] Google Shopping is a Google Ads product that allows advertisers to serve feed-based ads on the search engine results page (SERPs). The auction for Shopping Ads works in a similar way to Google Text …
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9 essential geotargeting tactics for Google Ads
[ad_1] Geotargeting is one of the most powerful tools in a PPC advertiser’s arsenal. Whether you’re running ads for a local business, an international ecommerce brand, or a luxury travel destination, targeting the right locations …
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2025 Marketing Trends: The End Of SEO?
[ad_1] Want to feel like a location marketing superhero? Welcome to the AI era, where your marketing sidekick (AI, of course) is here to help you save the day! From boosting creativity to simplifying the …
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