Matt Mullenweg recently paused multiple WordPress.org services for a holiday break but unintended effects started almost immediately, affecting the attendance of future WordPress conferences taking place around the world. Joost de Valk requested a fix …
Continue readingPenulis: meo
Why 5-star reviews are disappearing
Google reviews are powerful. They’re essential for building trust, attracting customers, and boosting local SEO. But what happens to your local visibility and online reputation when these valuable reviews suddenly vanish? We’ve recently noticed a …
Continue readingMarketing Calendar 2025 With Template To Plan Your Content
Setting yourself and your organization up for successful marketing means understanding the interesting dates, holidays, and events throughout the year that you can leverage for your brand. Pulling that information together takes time and effort, …
Continue readingAmazon SEO: A comprehensive guide
Amazon’s search engine operates unlike any other, prioritizing conversions over clicks. To succeed, sellers and marketers must master the nuances of Amazon SEO – where indexing, sales performance, and strategic advertising come together to drive …
Continue readingMullenweg Takes On Inc Magazine For “Biased” Interview
Matt Mullenweg accused Inc Magazine of distorting an interview with him, publishing verifiably fake facts and quoting people who lacked credibility. Mullenweg posted compelling examples of how the Inc magazine misrepresented his quotes and presented …
Continue readingGoogle rolls out Brand Guidelines for Performance Max
Google Ads will require new Performance Max (PMax) campaigns to link business name and logo assets at the campaign level, starting Jan. 30. This marks a significant shift in how brand representation is managed. Key …
Continue readingGoogle Launches (Final?) Spam Update Of The Year
Google announced the rollout of the December 2024 spam update. The update, expected to be completed within a week, arrives amid ongoing industry discussions about the effectiveness of Google’s spam-fighting measures. This December update caps …
Continue readingLinkedIn debuts Companies Hub to boost B2B marketing intelligence
LinkedIn unveiled the Companies Hub within Campaign Manager, enhancing its Company Engagement Report to give B2B marketers deeper insights into how companies engage with their brand. Key features: Plan: Build audiences based on engagement insights …
Continue readingAI Crawlers Account For 28% Of Googlebot’s Traffic, Study Finds
A report released by Vercel highlights the growing impact of AI bots in web crawling. OpenAI’s GPTBot and Anthropic’s Claude generate nearly 1 billion requests monthly across Vercel’s network. The data indicates that GPTBot made …
Continue readingGoogle overhauls ad policies for CTV and PETs
Google is refreshing its platform policies to address two key shifts in the advertising ecosystem: advances in privacy-enhancing technologies (PETs) and the rapid growth of ad-supported platforms like Connected TV (CTV). The big picture: Privacy-Enhancing …
Continue reading