Unlocking the Secrets of SEO
Following on the footsteps of Performance Max campaigns, Microsoft Ads launched multi-format campaigns for Audience Ads. This new feature allows advertisers to create a single campaign that seamlessly integrates various ad formats, including native, display, …
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The emergence of ChatGPT search has led to many questions about the quality of the overall results compared to Google. This is a difficult question to answer, and in today’s article, I will provide some …
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If you want more quality in your pipeline, you need more quality in your marketing efforts. That means you should focus more on your ideal customer profile (ICP) and their journey to conversion. Reflecting on …
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Keeping up with new developments in the SEO industry can be daunting. With increasingly frequent Google algorithm updates, rumored insider leaks, and the latest large language model (LLM) breakthroughs, there’s hardly any time to pause …
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WordPress has held the dominant share of the content management systems (CMS) market since it was launched in 2003. Currently, the popular platform stands at 62.2% market share, according to W3Techs, which offers the most …
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When Google Voice was released in 2012, and then Amazon Alexa was released in 2014 voice search was expected to be highly influential. Voice search didn’t quite take off in an industry-shaking way. But, as …
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A new study by Previsible reveals significant changes in search behavior, with AI language models (LLMs) gaining traction as referral traffic sources. The analysis of over 30 websites shows Perplexity and ChatGPT emerging as alternatives …
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Matt Mullenweg announced the abrupt pause in services offered by WordPress.org, affecting plugin submissions, reviews, theme submissions, and additions to the photo directory. He offers to keep providing these services to WP Engine, citing the …
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Google’s December 2024 core update started December 12, 2024 and completed about 6 days later on December 18, 2024. As a reminder, every core update that Google confirms means that the ranking changes from the core …
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The most emotionally engaging ad of the 2024 holiday season is a Teleflora ad featuring a hospitalized boy and a magical snowman. According to research by DAIVID, the ad inspired the highest levels of positivity …
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