15 AI tools you should use for SEO

15 AI tools you should use for SEO

AI can significantly streamline SEO tasks, freeing time to focus on high-impact strategies.

However, with new AI tools constantly emerging, it can be overwhelming to know which ones truly enhance productivity and which may complicate things. 

From generating unique images to optimizing content, AI platforms like Grok, ChatGPT and Midjourney offer endless possibilities. 

Below, I’ll share 15 AI tools I’ve used for SEO, each of which has delivered great results.

While many alternatives are available, these tools are a strong starting point for exploring and refining your SEO approach.

1. Alli AI

Alli AI works with any CMS, bypassing technical limitations to use AI to help automate on-page SEO for:

Links missing titles.

Missing image alt and title text.

External link targets.

Site speed optimization.

Content recommendations.

The tool analyzes your site and gives you a step-by-step guide that explains how to optimize it for better results. 

I wouldn’t recommend blindly following every recommendation, but you can commit thousands of recommendations in a single click, which saves you countless hours of manual work.

2. RankIQ

RankIQ is a super-charged content optimizer that helps you analyze thousands of factors across blog posts to learn:

Suggested word count.

Topics to cover.

Keywords to include.

There’s even a title recommendation engine that will help you write more impactful titles. 

If you need to find low-competition keywords, optimize posts or write new ones, RankIQ is a must-have option in your AI toolbox.

Dig deeper: AI content creation: A beginner’s guide

3. Surfer

Surfer isn’t new, but it continues to add to its tool that powers 150,000 content creators and agencies. You start with a keyword research engine and will gain access to:

Content guidelines.

Keywords and headers to include.

NLP suggestions.

Outlining and brief options.

A recent feature lets you auto-optimize posts and insert internal links on autopilot.

With Surfy, the writing assistant, you can have the platform rephrase the content, edit it and refine it while writing. 

If your site needs content updates, Surfer can help you boost organic traffic.

4. NeuralText

NeuralText is a lot like Surfer, with score and word count suggestions and it’s designed to enhance your content creation.

You’ll gain access to tools used by some of the largest brands in the world, including:

Keyword clustering.

Live SERP analysis.

AI writing assistant.

Search console integration.

Research and keyword analysis alone are two reasons to use Neuraltext to help you refine blog posts and create content briefs that you can pass off to your content team.

If you’re focusing on content to drive organic traffic to your site, you can’t go wrong with Neuraltext.

5. MarketMuse

MarketMuse is a tool that I relied on heavily a few years ago when creating content, and it was always one step ahead of the competition.

You can create brief templates, conduct research, outline content and analyze clusters in an instant.

AI will help you:

Improve your writing.

Change your tone.

Summarize content.

Fix grammar and spelling.

Discover missing topics.

So much more.

If you want to create more impactful content, MarketMuse is a must-have tool.

Dig deeper: 6 guiding principles to leverage AI for SEO content production

6. Pictory

Do you want to create videos but have no editing experience? That’s where Pictory comes in. 

You can leverage the power of video with written and video content that the platform’s AI will turn into short, shareable clips with:

AI voices.

Royalty-free music.

You can turn scripts or blog posts into videos in minutes and find matching footage. 

Add in your video SEO, and you’ll have videos ranking for your most valuable keywords.

7. Canva

Canva remains a strong photo and video creation tool, but it has been beefed up with AI capabilities in the last year. 

You and your team can collaborate together within Canva while using AI tools to:

Generate copy with Magic Write.

Transform photos with Magic Edit.

Create on-brand templates.

You can do a lot with Canva, but you can now customize your graphics with AI tools, brainstorm ideas and so much more. 

If you need to edit a photo, change colors or remove a person from the background, you can do so with the help of AI.

8. Jasper

Jasper is another AI tool for brands and claims to be an “AI copilot.” 

For brands creating a lot of content, the platform allows you to create extensive information on brand voice, style guides and knowledge bases.

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