Google has updated its Business Profile rules for service-area businesses that sell age-restricted products. Now, businesses selling alcohol, cannabis, weapons, and similar items must have a physical storefront to maintain their Google Business Profile. We …
Continue readingBulan: November 2024
Does it deserve the fanfare?
After much anticipation, ChatGPT has finally entered search. And it’s bringing a new approach to how we find information online. The new ChatGPT search promises to offer timely, relevant answers, provide live updates, deliver visuals …
Continue readingYouTube Previews AI Tools To Overcome Creative Blocks
YouTube is enhancing its Inspiration Tab, a tool for creators to understand their audience and improve content. In a video demonstration, the company previewed new AI features that will launch in the coming months. Initially …
Continue readingHow to monitor brand visibility across AI search channels
Tracking organic search performance is about to get comically frustrating. Google has been rolling out a series of AI-enhanced search results over the past 18 months: SEO professionals are battling to determine the extent to …
Continue readingJudge Inclined To Grant Preliminary Injunction
WP Engine had their day in court, but it didn’t go entirely in their favor, as Judge Araceli Martínez-Olguín ruled the request for a preliminary injunction was too vague. However, the judge said they were …
Continue readingHow to be visible in generative AI search results
A new buzzword is making waves in the tech world, and it goes by several names: large language model optimization (LLMO), generative engine optimization (GEO) or generative AI optimization (GAIO). At its core, GEO is …
Continue readingThe Modern Guide To Robots.txt
Robots.txt just turned 30 – cue the existential crisis! Like many hitting the big 3-0, it’s wondering if it’s still relevant in today’s world of AI and advanced search algorithms. Spoiler alert: It definitely is! …
Continue readingGoogle faces £7 Billion UK class action over search monopoly
Google is staring down a £7 billion ($8.8 billion) class action lawsuit in the UK, accusing the tech giant of abusing its search dominance to harm consumers and stifle competition. The UK’s Competition Appeal Tribunal …
Continue readingNew Google Analytics Feature Helps Fix Hidden Product Listings
Google Analytics adds new feature to help merchants identify and fix hidden product listings, improving visibility on Google Shopping. Google Analytics now shows product disapproval alerts directly in its dashboard. Custom Channel Groups now support …
Continue readingHow to do an SEO projection
Companies are increasingly requesting SEO projections. It’s a reasonable request. SEO efforts often require significant resources and companies want to know what kind of return they can expect. However, accurately predicting future organic growth is …
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