Google appears to be testing a new video functionality in shopping ads, featuring a play icon that changes to a “watch” button upon hover. How it works. Shopping ads display with a video play icon. …
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Bulan: Oktober 2024
Google’s Leadership Shakeup Long Time Coming
Google CEO Sundar Pichai finally took action and made significant leadership changes. Prabhakar Raghavan, who ran Google Search, Ads, Commerce, Geo, Assistant, and Payments, now reports to Pichai as Chief Technologist and hands the Search …
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Why SEOs are killing digital PR
Digital PR is one of the most effective ways to earn backlinks and boost brand authority. However, many are treating digital PR as just another SEO commodity, which puts its true potential at risk. This …
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Branded SEO: Mastering the Future of Search Rankings
If you’ve been paying attention to the chatter in the SEO space recently, you might have noticed that “brand marketing” has become cool again. Due to the Google “leaks,” many SEO pros have come to …
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Google Search to drop Sitelinks Search Box
Google is deprecating the Sitelinks Search Box, the search box you see under some search result snippets for some categories of queries. This feature launched ten years ago and is now being dropped from Google …
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Google Expands Travel Feeds In Search Ads
Google has announced an expansion of its Travel Feeds feature for Search Ads. This update allows hotel advertisers to directly include more detailed information from their feeds in search results. A Google support page reads: …
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Google Ads unveils Page-specific Assets for Performance Max
You can now input a list of specific webpages, which Google Ads will use to generate customized assets like images and videos. These assets are automatically optimized to match the content of the specified pages, …
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Google To Retire Sitelinks Search Box In November
Google has announced the retirement of the sitelinks search box feature. This change, set to take effect on November 21, marks the end of a tool that has been part of Google Search for over …
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Google expands Travel Feeds in Search Ads
Google is making Travel Feeds available to all hotel advertisers in Search Ads. This will let you showcase details like prices, dates, ratings and images. Google is also experimenting with expanding this format to include …
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The Secrets Of Enterprise SEO [Webinar]
For many businesses, feeling overwhelmed by SEO best practices, endless checklists, and heaps of data is all too familiar—especially when competitors seem to be growing faster than ever. As SEO evolves, navigating these challenges is …
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