Google constantly evaluates and updates its algorithms. There can be hundreds or even thousands of individual changes per year. Google does confirm some of the major updates, such as site reputation abuse, the March 2024 …
Continue readingBulan: September 2024
Google Ads bug hits GCLID conversion tracking
Some advertisers are reporting issues with Google Ads’ GCLID (Google Click Identifier) offline conversion uploads, starting on Sept. 12. Although uploads are marked as successful, the associated conversion actions are showing zero results. Why we …
Continue readingSEO Experts Gather for a Candid Chat About Search [Podcast]
Wix just celebrated their 100th podcast episode! Congrats, Wix. To quote Mordy Oberstein, Head of SEO Brand at Wix; “we talk a lot.” You sure do! It’s a good thing you have a lot of …
Continue readingHow to create images and visuals with generative AI
There’s one moment in the process of creating a blog post or news article that every small publisher dreads: “What do I use for my featured image?” Agencies and media companies have creative directors, photographers …
Continue readingThe Expert SEO Guide To URL Parameter Handling
In the world of SEO, URL parameters pose a significant problem. While developers and data analysts may appreciate their utility, these query strings are an SEO headache. Countless parameter combinations can split a single user …
Continue readingHow to drive SEO growth with structure, skimmability and search intent
B2B content contains a Catch-22: You need to write for search to justify the expense to produce an evergreen asset that will grow long-term ROI, but… You also need to write for a sophisticated audience …
Continue readingOpenAI Claims New “o1” Model Can Reason Like A Human
OpenAI has unveiled its latest language model, “o1,” touting advancements in complex reasoning capabilities. In an announcement, the company claimed its new o1 model can match human performance on math, programming, and scientific knowledge tests. …
Continue readingUse DAM and AI to keep up with content demands
Explore emerging AI trends and practical applications for enhancing digital asset management. Edna Chavira on September 12, 2024 at 3:01 pm | Reading time: 1 minute SearchBot is thinking … Are you overwhelmed by the constant …
Continue readingGoogle Expands YouTube First Position Ad Availability
Google has announced the expansion of its First Position ad offering on YouTube, making it available across all content types through Display & Video 360. This marks a change from the previous limitation of First …
Continue readingYouTube First Position Ads now available across Display & Video 360
First Position has been expanded to include all YouTube content through Display & Video 360, offering it at dynamic CPM rates. Previously, this feature was only available on YouTube Select inventory at fixed rates. Now, …
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