With Google processing 5.9 million searches every minute, optimizing your ad spend has never been more important. Instapage’s Guide to Cost-Effective Google Advertising reveals proven strategies to lower your cost-per-click while maintaining campaign effectiveness
Inside, you’ll discover:
How Google’s new Smart Bidding and AI features calculate your CPC
The three primary factors that impact your advertising costs
18 creative strategies to reduce your CPC
How to leverage Google’s Quality Score to lower costs
Smart ways to test and optimize your landing pages
Download the Guide to Cost-Effective Google Advertising today and start implementing these strategies to boost your Google Ads performance and drive more conversions.