The role of AI in SEO has kept rapidly evolving over the past few months. Google formally launched AI Overviews in May, and Bing launched its generative search pilot in July, with a full launch …
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Google tests video-enabled shopping ads in search results
Google appears to be testing a new video functionality in shopping ads, featuring a play icon that changes to a “watch” button upon hover. How it works. Shopping ads display with a video play icon. …
Continue readingGoogle Expands Store Ratings In Search Results To New Markets
Google expands store ratings in search results to Australia, Canada, India, and UK. Google expands store ratings in search results to more countries. Feature allows shoppers to see merchant ratings in search results. Merchants …
Continue readingGoogle Rolls Out AI-Organized Search Results Pages
Google is introducing AI-organized search results pages in the United States. The new feature, set to launch this week, returns a full page of multi-format results personalized for the searcher. Google’s announcement states: “This week, …
Continue readingGoogle Shopping Ads Now Available In Google Lens Results
Google is rolling out new Google Lens features to make visual shopping easier for users. Starting this week, users will now start to see detailed product information when using Google Lens to search. This update …
Continue readingGoogle rolls out new AI-organized search results, AI Overview links
Google is starting to roll out AI-organized search results today, as well as the new links and citations format in the Google AI Overviews. AI-organized search results. The new AI-organized search results, as we covered …
Continue readingHow To Stop Filter Results From Eating Crawl Budget
Today’s Ask An SEO question comes from Michal in Bratislava, who asks: “I have a client who has a website with filters based on a map locations. When the visitor makes a move on the …
Continue readingSullivan Explains The Shift In Search Results
In a recent interview with Aleyda Solis, Google Search Liaison Danny Sullivan discussed the increasing prominence of user-generated content (UGC) in search results. Explaining the motivation behind the shift, Sullivan cites a growing demand for …
Continue readingGoogle Integrates Internet Archive Links Into Search Results
Google has announced a new feature integrating links to the Internet Archive’s Wayback Machine within its search results. This update, rolled out globally today, allows searchers to access archived versions of webpages directly from Google’s …
Continue readingGoogle tests more noticeable ad labels in search results
Google is experimenting with a new way to make ads more distinguishable in its search results. The update introduces a taller gray background for ads, accompanied by a “Sponsored” label and subtitles like “Promoted products” …
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