Since the first broad core algorithm update, there has been much confusion, debate, speculation, and questions about what exactly it is. How does a core update differ from a named update that many SEO pros …
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SEO Reinvented: Responding To Algorithm Shifts
A lot has been said about the remarkable opportunities of Generative AI (GenAI), and some of us have also been extremely vocal about the risks associated with using this transformative technology. The rise of GenAI …
Continue readingWhy & How to Track Google Algorithm Updates
Google constantly evaluates and updates its algorithms. There can be hundreds or even thousands of individual changes per year. Google does confirm some of the major updates, such as site reputation abuse, the March 2024 …
Continue readingWhy & How to Track Google Algorithm Updates
Google constantly evaluates and updates its algorithms. There can be hundreds or even thousands of individual changes per year. Google does confirm some of the major updates, such as site reputation abuse, the March 2024 …
Continue readingGoogle’s Danny Sullivan on algorithm impacts
Publishers impacted by recent Google algorithm updates might never fully recover to previous traffic levels. That’s one thing that stood out to me in a newly published interview with Google Search Liasion Danny Sullivan, conducted …
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