Google told us they are now rolling out this new design globally to all countries where AI Overviews are available.
Google said in its tests they’ve “seen that this improved experience has driven an increase in traffic to supporting websites compared to the previous design, and people are finding it easier to visit sites that interest them.”
Here is what they may look like:
More AI news. Google also announced other news about AI and Search. Here are the highlights:
AI Overview Ads. Ads are finally available for mobile users in the U.S. Dig deeper in Google AI Overview ads launch on mobile in U.S.
New multimodal Lens features. Google is launching the ability to search with video in Lens and ask complex questions about moving images (available through Search Labs) and voice input in Lens, so you can ask questions out loud while snapping a photo (or recording video) to more easily search what you see.
Shop easily with Lens. Google is now showing more helpful product information when using Lens for shopping, including a product’s price across retailers, reviews or where to buy. Dig deeper in Google Lens to add Shopping Ads this year.
Why we care. As Google and other search engines continue to innovate around AI and search, it is important to continue to watch the ongoing tests and launches of these features. AI Overviews have continued to evolve since it was announced as Search Generative Experience in May 2023. Plus, AI has been added to countless areas of Google Search and other products.