Sites that see a change after a spam update should review our spam policies to ensure they are complying with those. Sites that violate our policies may rank lower in results or not appear in results at all. Making changes may help a site improve if our automated systems learn over a period of months that the site complies with our spam policies.
In the case of a link spam update (an update that specifically deals with link spam), making changes might not generate an improvement. This is because when our systems remove the effects spammy links may have, any ranking benefit the links may have previously generated for your site is lost. Any potential ranking benefits generated by those links cannot be regained.”
Previous spam updates. The last spam update was on June 20, 2024 and was named June 2024 spam update, it completed on June 27.
Here’s our past coverage of confirmed Google spam updates:
Why we care. This is the 7th Google search algorithm update we had in 2024, including four core updates and now three spam updates. Also, this being released right before the holidays is not going to make most of you happy.
It is unclear exactly what type of spam this targets but if you notice any ranking changes over the coming week, it might be related to this spam update.