As SEO professionals, reports are a key part of our communication toolbox. We spend time running workshops and writing summaries of work and project plans. These are all part of our process for gaining buy-in …
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Tag: Matter
Page-Level & Site-Wide Signals Both Matter For Rankings
Google updates search documentation to clarify how both page-level and site-wide signals influence ranking in search results. Google’s ranking systems evaluate content primarily at the page level, but site-wide signals also matter. Good site-wide signals …
Continue reading Which Metrics Matter & How To Use Them Well
As SEO professionals, reports are a key part of our communication toolbox. We spend time running workshops and writing summaries of work and project plans. These are all part of our process for gaining buy-in …
Continue reading