Meta is implementing new data restrictions in its Business Tools, which could potentially affect how businesses target ads and measure performance. Why we care. This move reflects Meta’s ongoing commitment to privacy, but could complicate …
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Meta Announces Updates To Business Tools Affecting Advertisers
Meta is restricting data access in its Business Tools. Custom audiences and ad sets may be affected or paused. Advertisers need to adapt their tracking and reporting strategies. Meta has informed businesses of upcoming changes …
Continue readingGoogle Business Profile Video Verification Best Practices
Google Business Profiles (GBP) are one of the best ways for a local merchant to get online exposure. But before your GBP becomes visible to the public, you must verify it by clicking on the …
Continue readingAdtech antitrust trial judge blasts Google’s business practices
Google’s legal troubles appeared to worsen yesterday as the judge of the adtech antitrust trial delivered sharp criticism of the tech giant, signaling possible consequences for its business practices. What happened: During the pre-trial motion …
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